[{"id":300684345480,"handle":"b2b20","title":"b2b20","updated_at":"2026-06-28T21:06:45-07:00","body_html":"","published_at":"2025-09-05T10:19:16-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"b2b20"}],"published_scope":"web"},{"id":303955148936,"handle":"candy10","title":"CANDY \u0026 SNACKS 10% OFF 🍬🍭","updated_at":"2026-06-28T04:16:48-07:00","body_html":"","published_at":"2025-12-04T14:48:59-08:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"CANDY10"}],"published_scope":"web"},{"id":308525269128,"handle":"easter-candy","title":"EASTER CANDY","updated_at":"2026-06-28T04:16:48-07:00","body_html":"\u003cp style=\"text-align: center;\"\u003eColorful Mexican candy to brighten your Easter basket 🍭🌸\u003c\/p\u003e","published_at":"2026-03-25T14:55:30-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"EASTER"}],"published_scope":"web","image":{"created_at":"2026-03-25T14:55:29-07:00","alt":"Feliz Pascua","width":1248,"height":832,"src":"\/\/www.mexgrocer.com\/cdn\/shop\/collections\/mexican-easter.png?v=1774475730"}},{"id":300039012488,"handle":"candy","title":"MEXICAN CANDY","updated_at":"2026-06-28T04:16:48-07:00","body_html":"\u003cp data-end=\"440\" data-start=\"91\"\u003eMexican candy is a bold mix of sweet, spicy, salty, and sour flavors rooted in tradition. From tamarind treats like Pulparindo to creamy Mazapán, cajeta, and Duvalín, every bite is an adventure. Festive classics like alegrías, candied fruits, and sugar skulls add history and celebration. Discover authentic flavors and fun for every occasion.\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"545\" data-start=\"442\"\u003e \u003c\/p\u003e","published_at":"2025-08-13T23:53:04-07:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"CANDY"}],"published_scope":"global","image":{"created_at":"2025-09-04T12:16:39-07:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.mexgrocer.com\/cdn\/shop\/collections\/Chamoy_Salsas_and_Candy.jpg?v=1757020455"}},{"id":300022661256,"handle":"pelon-pelo-rico","title":"PELON PELO RICO","updated_at":"2026-06-28T04:16:48-07:00","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003ePelon Pelo Rico and Krayon\u003c\/strong\u003e brands are owned by \u003c\/span\u003e\u003cmark class=\"HxTRcb\"\u003e\u003c!--qkimaf cLpunf_f\/HugV6--\u003e\u003c!--cqw1tb cLpunf_f\/HugV6--\u003e\u003cstrong class=\"Yjhzub\"\u003eThe Hershey Company\u003c!--TgQPHd|[]--\u003e\u003c\/strong\u003e\u003c!--TgQPHd|[]--\u003e\u003c\/mark\u003e. They acquired the brand in 2004 when \u003cspan class=\"\"\u003e\u003ca href=\"https:\/\/www.nytimes.com\/2004\/08\/18\/business\/company-news-hershey-to-buy-grupo-lorena-mexican-candy-maker.html\" rel=\"noopener\" class=\"H23r4e\" target=\"_blank\"\u003eHershey Mexico\u003c\/a\u003e\u003c!--TgQPHd|[[\u0026quot;https:\/\/www.nytimes.com\/2004\/08\/18\/business\/company-news-hershey-to-buy-grupo-lorena-mexican-candy-maker.html\u0026quot;,null,null,[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,[{\u0026quot;1218\u0026quot;:[16]}]],16,null,\u0026quot;COMPANY NEWS; HERSHEY TO BUY GRUPO LORENA ...\u0026quot;,\u0026quot;The Hershey Foods Corporation agreed to buy Grupo Lorena of Mexico, the maker of Pelon Pelo Rico spicy candy, to expand in Mexico and in the Hispanic market in the United States. Grupo Lorena had sales of more than $30 million in 2003, Hershey said. Hershey, based in Hershey, Pa., did not disclose terms of the purchase, which is being made by a subsidiary, Hershey Mexico. Juan-Carlos Zayas, Hershey Mexico\u0026#39;s director of marketing, said his operation makes adult-oriented chocolate products and the deal would give it products in the youth market in Mexico. Grupo Lorena is based in Guadalajara. A version of this article appears in print on Aug. 18, 2004, Section C, Page 3 of the National edition with the headline: COMPANY NEWS; HERSHEY TO BUY GRUPO LORENA, MEXICAN CANDY MAKER. See more on: Hershey Company.\u0026quot;,\u0026quot;https:\/\/encrypted-tbn0.gstatic.com\/images?q\\u003dtbn:ANd9GcSJM12CFwnLsq8DHuq9jdyKD9miAwgrLS54BP5wUyrp5OThYwPamTFjfl-4DCKRBBuBqiM-tt0DxY1wiXwMow\u0026quot;,\u0026quot;The New York Times\u0026quot;,\u0026quot;https:\/\/encrypted-tbn2.gstatic.com\/faviconV2?url\\u003dhttps:\/\/www.nytimes.com\\u0026client\\u003dAIM\\u0026size\\u003d128\\u0026type\\u003dFAVICON\\u0026fallback_opts\\u003dTYPE,SIZE,URL\u0026quot;,[[1780509610642986,138682448,4147504104],null,null,null,null,[[2,0,1,5]]],null,\u0026quot;644aa4cc-8c3b-4a30-8bf3-8182b2e09c4d\u0026quot;]]--\u003e\u003c\/span\u003e purchased its original creator, the Mexican confectionery maker \u003cstrong class=\"Yjhzub\"\u003eGrupo Lorena.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.mexgrocer.com\/blogs\/resources-tips-ideas-fun\/history-of-pelon-pelo-rico-mexican-tamarind-candy\" title=\"The History of Pelon Pelo Rico and Tamarind Mexican Candy\"\u003e\u003cstrong class=\"Yjhzub\"\u003eThe History of Pelon Pelo Rico and Tamarind Mexican Candy\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","published_at":"2025-08-13T12:37:39-07:00","sort_order":"created","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"PELON PELO RICO"}],"published_scope":"global","image":{"created_at":"2025-08-26T14:19:02-07:00","alt":null,"width":227,"height":222,"src":"\/\/www.mexgrocer.com\/cdn\/shop\/collections\/download-5_d6ee861f-1b18-4bc2-87d1-e2f9c52d2eab.jpg?v=1780509785"}},{"id":300042715272,"handle":"tamarindo","title":"TAMARINDO","updated_at":"2026-06-28T04:16:48-07:00","body_html":"\u003cp\u003e\u003cstrong\u003eTamarindo\u003c\/strong\u003e, or tamarind, is a tropical fruit loved in \u003cem\u003eMexican cuisine\u003c\/em\u003e for its \u003cstrong\u003ebold sweet-and-sour flavor\u003c\/strong\u003e. From tangy when young to perfectly balanced as it ripens, tamarind adds zest to \u003cem\u003edrinks, sauces, and snacks\u003c\/em\u003e. It shines brightest in \u003cstrong\u003eMexican candies\u003c\/strong\u003e like \u003cem\u003ePulparindo\u003c\/em\u003e, spicy fruit leathers, and chili-coated lollipops that blend sweet, sour, and spicy in every bite. Whether in refreshing aguas frescas, savory dishes, or classic dulces, tamarindo delivers\n\u003c\/p\u003e","published_at":"2025-08-14T00:35:57-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"CANDY"},{"column":"tag","relation":"equals","condition":"TAMARINDO"}],"published_scope":"global"},{"id":308844888200,"handle":"wholesale-candy","title":"●CANDY●","updated_at":"2026-06-28T04:16:48-07:00","body_html":"","published_at":"2026-04-02T10:12:15-07:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"CANDY"}],"published_scope":"global"}]
["b2b20","CANDY","CANDY10","EASTER","PELON PELO RICO","TAMARINDO"]
Pelon Pelo Rico Candy is the original tamarind-flavored Mexican candy loved for its sweet, tangy, and mildly spicy flavor. Made by Lorena, this classic candy is known for its fun push-up dispenser that lets the tamarind candy come out in soft “hair-like” strands.
Pelon Pelo Rico is a favorite among fans of dulces de tamarindo, offering the bold flavor of tamarind in a playful and nostalgic candy format. It is perfect for parties, piñatas, candy bags, Mexican candy assortments, lunchbox treats, or everyday snacking.
Tamarind, also known as tamarindo, is a popular ingredient used in many cuisines around the world. In Mexico, tamarind is especially loved for making aguas frescas, sauces, and classic dulces de tamarindo with sweet, tangy, and spicy flavors.
Why You’ll Love It:
Original Pelon Pelo Rico tamarind candy by Lorena
Sweet, tangy, and mildly spicy tamarind flavor
Fun push-up candy dispenser
Includes 12 units
Great for parties, piñatas, candy bags, and Mexican candy assortments
