I’m 59 years old and grew up in Southern California. Pico Pica has been a part of my life for as long as I can remember. I’ve been using it for more than 45 years—just about every day—and I go through a lot of it.
Over the years, I’ve moved around the country and have even lived outside the United States. No matter where life has taken me, one thing has never changed: I always find a way to get my Pico Pica. I’ve gone out of my way to track it down because, quite honestly, it’s in my blood.
Pico Pica isn’t just hot sauce to me. It’s something I’ve grown up with, something I genuinely love, and something I’ve come to depend on. Food just isn’t quite the same without it.
After 45+ years, I think it’s safe to say I’m addicted. And I’m perfectly okay with that.